
If you’re currently exploring wedding venues and looking for somewhere that combines timeless elegance with riverside charm, the upcoming Wedding Open Day at the iconic Bedford Swan Hotel & Thermal Spa on 28 June 2026 offers the perfect opportunity to experience everything the venue has to offer in a relaxed and inspiring setting.
Set in the heart of Bedford overlooking the River Great Ouse, this historic hotel provides a truly picturesque backdrop for weddings of all sizes, and the Open Day is designed to help couples begin visualising how their own celebration could unfold within its beautifully styled spaces.
Discover the Venue
During the Wedding Open Day, the hotel will be fully dressed to showcase how ceremony and reception spaces can be transformed, giving you a real sense of atmosphere rather than just an empty room.
You’ll be able to explore the elegant function suites, wander through the hotel at your own pace, and see how the riverside setting creates a naturally romantic backdrop for wedding photography and celebrations throughout the day.
Meet the Experts Behind Your Wedding Day
One of the most valuable parts of the experience is the chance to meet our dedicated wedding team. They will be on hand to talk through your ideas, answer questions, and guide you through the planning process. They help you with the kind of detail and care that helps bring a wedding vision to life.
You’ll also have the opportunity to meet a selection of local suppliers, offering inspiration across everything from styling and décor to entertainment and finishing touches, helping you start to shape a day that feels uniquely yours.
A Relaxed Way to Start Planning
Unlike formal appointments, the Wedding Open Day is designed to feel open and informal. This will give you the freedom to explore the venue, gather ideas, and take in the surroundings without pressure. While still having access to expert advice whenever you need it.
It’s an ideal first step if you’re comparing wedding venues in Bedfordshire or simply beginning your planning journey and want to see what feels right in person.
Event Details
The Wedding Open Day at Bedford Swan Hotel & Thermal Spa takes place on
- Sunday 28 June 2026
- From 11am to 3pm
- Free admission and parking available for all guests
Whether you’re just starting to plan or finalising your shortlist, it’s a chance to step inside one of Bedford’s most established wedding venues and imagine your day taking shape in a setting known for its charm, character, and riverside views.
Whilst you enjoy a glass of Prosecco on arrival, our knowledgeable staff will be present to show you around the hotel dressed for the occasion.
Admission and car parking are free of charge. Just register your vehicle at Reception or with our wedding team on site for complimentary parking.
Feel free to pop in any time between 11am – 3pm. We would appreciate it if you could confirm your attendance by contacting our Events team. Either drop us an email: events@bedfordswanhotel.co.uk or give us a call on 01234 346565.
Or download our brochure for more information.